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More Companies Moving
HQ Operations Abroad

By Frances Williams
The Financial Times
7-24-3


GENEVA -- Multinational companies are increasingly moving not only production facilities but headquarters functions abroad, marking a new stage in the globalisation of corporate activity, according to the United Nations Conference on Trade and Development. Advertisement
 
Geneva-based Unctad says 829 headquarters operations were established or relocated worldwide in the 15 months to March 2003, nearly a quarter of them in developing countries.
 
The UK was the most popular choice among industrialised nations with 181 HQs established in that time, followed by the US (126) and Australia (54).
 
Of the 191 headquarters sited in the developing world, the top locations were high-income Singapore (46) and Hong Kong (44), followed by China (29). Unctad says the most common strategy is to set up regional headquarters in places that have a strategic position in international production systems. US-based IBM has opened a regional head office in Singapore employing 1,000 people. The UK's GSK has established a regional head office in the US.
 
However, some companies have relocated specific corporate headquarters functions, such as Australia's BHP Billiton which has transferred its managerial HQ operations to London.
 
Shifting the parent company's headquarters is rare and usually results from a restructuring or cross-border merger or acquisition, Unctad says. It cites the 1995 merger of Upjohn of the US and Sweden's Pharmacia, which established headquarters in London.
 
But Sweden's Ikea moved its main HQ activities to Denmark in the late 1990s and Viatron of the US this year announced it would establish its global HQ in the Netherlands.
 
In establishing or relocating HQs abroad, companies hope to improve performance and competitiveness. Typically they look for locations with a combination of good international accessibility, a skilled multilingual workforce, high quality of life, low taxes, excellent communications, well-developed business support services (legal, accounting, public relations), low risk, and proximity of customers.
 
For the host nation, establishment of multinational HQs brings international recognition as an investment location and opportunities for local employment and skill transfer.
 
© Copyright The Financial Times Ltd 2003.
 
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