- CHICAGO Christian Wire Service
-- "American Girl, maker of American Girl Dolls, must be receiving
enough calls and emails to cause them considerable consternation,"
said Pro-Life Action League's Executive Director Ann Scheidler. "They
are already de-emphasizing the 'I Can' project on their website, and have
removed the link to Girls, Inc."
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- While official statements issued by American Girl maintain
that there are no plans to discontinue their affiliation with Girls, Inc.,
the League's protest is clearly having an impact.
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- "If there is no announcement by American Girl that
they have severed their relationship with Girls, Inc. by the end of October,
the Pro-Life Action League will call for a national boycott of American
Girl products and will organize demonstrations at the American Girl Place
in Chicago and New York," said Scheidler.
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- "The national media has picked up on the protest
of American Girl," said Scheidler, "because the company is perceived
to be beyond reproach. But their endorsement of Girls, Inc., which supports
abortion, contraception and lesbianism, is a betrayal of the trust American
families have place in American Girl."
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- "It is our responsibility to alert consumers to
the agenda of Girls, Inc. We will ask them not only to quit buying the
'I Can' bracelets, but not to purchase anything from American Girl until
the company agrees to dissociate with Girls, Inc."
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- "It is insidious for American Girl to manipulate
girls into supporting Girls, Inc. through the 'I Can' bracelet and its
promise," said Scheidler. "Most of the girls buying the bracelets
have no idea what Girls, Inc. stands for."
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- American Girl states that their contributions are earmarked
for specific academic and athletic programs. "The concept of 'earmarking'
the donations for specific Girls, Inc. projects is deceptive," said
Scheidler, "since earmarking for one program simply frees up revenue
for their reprehensible programs, such as promoting abortion. But their
'earmarking' ploy does imply that there are programs that American Girl
is not comfortable with.
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- "From both a marketing and a moral perspective American
Girl should cut its ties with Girls, Inc. and restore public confidence
in the company and its stated mission to 'educate and entertain girls with
high-quality products and experiences that reinforce positive social and
moral values,'" Scheidler said.
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- "We will continue to monitor American Girl and will
be ready on November 1 to announce a boycott if necessary. With the Christmas
shopping season fast approaching, a boycott may be what it takes to awaken
American Girl to the expectations of its customers."
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- The preceding was forwarded to you by the Christian Communication
Network.
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