SIGHTINGS


 
Yahoo Buys Broadcast.Com
For $5.7 Billion
fox news
4-2-99
 
NEW YORK - Yahoo! Inc. Thursday said it would buy Broadcast.com Inc., the No. 1 broadcaster of audio and video programs via the Web, in a deal valued at $5.7 billion that reinforces Yahoo's position as one of the top Internet media companies.
 
Terms of the deal call for Yahoo, the most popular spot on the Web, to trade stock worth $130 per Broadcast.com share in a pooling-of-interests transaction that Yahoo expects to close in the third quarter of this year.
 
The merger reflects the continuing consolidation of the Internet media sector in which a handful of companies are using their skyrocketing stocks as high-priced currency to acquire technology features and established audiences they lack.
 
Reacting to the news, Yahoo stock spiraled higher Thursday morning, jumping $11.62 to $180 while Broadcast.com climbed as high as $133, or $14.87 above Wednesday's closing price.
 
The deal marks a small premium from Wednesday's closing price but a huge pay-off compared with Broadcast.com's mid-$80s share price two weeks ago, when deal rumors first surfaced.
 
"We're really stoked about this,'' said Tim Koogle, the sleepy but enthusiastic chairman of Santa Clara, Calif.-based Yahoo, in a conference call with Wall Street analysts that began in the wee hours of the morning Thursday.
 
Koogle kicked off the conference call by joking that the agreement was, "probably one of the worst kept secrets in the industry'' " a reference to the widespread leaks ahead of the formal announcement of the deal.
 
Yahoo said the company expects to record an unspecified one-time charge in the third quarter for expenses related to the acquisition of Dallas-based Broadcast.com.
 
The deal will draw Broadcast.com, which beams everything from presidential speeches, to investor conference calls to lingerie catwalk fashion shows, into Yahoo's growing network of media, communications and electronic shopping properties.
 
Yahoo's Web site serves more than 50 million different visitors per month. In a statement, Yahoo said the acquisition expands the multimedia content programming it can offer, enhancing its site's appeal to viewers and to advertisers.
 
The acquisition positions Yahoo to take advantage of the growing demand for audio and video broadcasting over the Internet and the exponential growth in such programming that is expected to occur as millions of computer users upgrade to high-speed Internet connections in coming years.
 
The merger is the latest in a flurry of deals that has created a smaller number of big players in the Internet media sector. Recently, America Online Inc. (AOL.N) acquired Netscape, Walt Disney Co. (DIS.N) allied with Infoseek (SEEK.O) and AtHome Corp. (ATHM.O) agreed to buy Excite Inc. (XCIT.O)
 
The Broadcast.com deal comes on top of Yahoo's proposed purchase of GeoCities Inc. (GCTY.O), a community of more than 3.5 million personal home pages, in a deal worth nearly $4 billion.
 
The total value of the Broadcast.com all-stock deal is $5.7 billion, based on the $168.37 closing price of Yahoo stock Wednesday, before the transaction was announced.
 
Yahoo, wielding the power of its high-flying Internet stock valuation, will exchange 28.33 million of its shares for 36.7 million shares of Broadcast.com.
 
The deal includes the conversion of about 7.1 million Broadcast.com options into around 5.5 million Yahoo options. The figure includes $4.8 billion in Broadcast.com common stock and $900 million worth of Broadcast.com stock options.
 
Officials of both companies said the deal was structured to allow for possible wide fluctuations in the share prices of the two companies before the deal closes. The deal contains substantial penalties if either company breaks up the deal.
 
Yahoo executives cautioned analysts that the deal would dampen the company's earnings potential in the first year, but begin to add to profits beginning in the third quarter of 2000. However, the officials said it would have no long-term impact on its basic operating profit goals.





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